This social will focus on a discussion on finding a balance between the good and the ugly side of AI research. On one side, AI promises automation and availability that can relieve humans from mundane tasks. On the other, the power of AI in society comes with the price of systematic bias, misinformation, and disruption in the labor market. In this fast approaching field of research, how to find meaning in our research that can serve as a moral compass so that we don’t lose focus on problems that can make a true positive impact on society? The social will be interactive where participants will share their thoughts and experiences on societal impact, public opinion of AI, and AI ethics in connection to finding purpose in research and works on AI.