Pre-trained LLMs that are further trained with image data perform well on vision-language tasks. While adding images during a second training phase effectively unlocks this capability, it is unclear how much of a gain or loss this two-step pipeline gives over VLMs which integrate images earlier into the training process. To investigate this, we train models spanning various datasets, scales, image-text ratios, and amount of pre-training done before introducing vision tokens.We then fine-tune these models and evaluate their downstream performance on a suite of vision-language and text-only tasks.We find that pre-training with a mixture of image and text data allows models to perform better on vision-language tasks while maintaining strong performance on text-only evaluations.On an average of 6 diverse tasks, we find that for a 1B model, introducing visual tokens 80\% of the way through pre-training results in a 2\% average improvement over introducing visual tokens to a fully pre-trained model.